Marketing Assistant CV sample

Use

This is a nice looking CV that would be great for creative roles. It includes some example content for a Marketing Assistant, including some digital marketing experience.

Filename: FreeCVDownload_6.docx

Note: this CV template does include the use of tables and a shape in Microsoft Word.

Content of this CV template

How to write a Marketing Assistant CV

Creating a standout CV for a marketing assistant role is essential to landing the job you want. Marketing assistant positions are competitive, and recruiters often spend only a few seconds scanning each CV. This guide will help you craft a CV that highlights your skills, experience, and potential in the marketing field. By tailoring your CV to the specific role and showcasing your understanding of marketing, you’ll improve your chances of securing an interview.

Understanding the role of a marketing assistant

Before writing your CV, it’s important to understand what a marketing assistant does. Marketing assistants provide administrative support to marketing teams and contribute to campaigns. Key responsibilities may include:

• Conducting market research
• Analysing data and producing reports
• Assisting with social media content creation
• Managing marketing materials and databases
• Liaising with suppliers and clients
• Supporting event planning and execution

Employers look for candidates with excellent organisational skills, creativity, and a willingness to learn. Marketing assistants often need to balance multiple tasks, so time management and attention to detail are essential. If you haven’t yet gained direct experience in this role, highlight activities or achievements that demonstrate these transferable skills.

Structuring your CV

A clear and organised CV is critical. Use a professional format with clear sections, bullet points, and consistent font styles. Aim for no more than two pages.

Sections to include:

1. Contact information
   Include your name, email address, phone number, and LinkedIn profile. If you have an online portfolio, add the link here.
2. Personal statement
   A concise summary of who you are, your career goals, and why you’re a strong candidate. Tailor this to the specific role. For example:
   “A motivated marketing graduate with experience in social media management and campaign support, seeking a marketing assistant role to contribute to innovative campaigns and develop my skills further.”
3. Key skills
   List 5–10 skills relevant to the marketing assistant role. Focus on skills like:
   • Content creation
   • Social media management
   • Data analysis
   • Project coordination
   • Adobe Creative Suite (e.g., Photoshop, Illustrator)
   • CRM software (e.g., Salesforce, HubSpot)
   • Copywriting
4. Professional experience
   Highlight roles that demonstrate your marketing or administrative abilities. Use bullet points to describe your responsibilities and achievements in previous positions.
5. Education
   Include your highest level of education, relevant courses, and qualifications. For marketing roles, degrees in marketing, business, or communications are particularly relevant. Mention any certifications, such as Google Analytics or HubSpot Content Marketing.
6. Hobbies and interests (optional)
   Share hobbies that demonstrate creativity, teamwork, or leadership. For example:
   “Blogging about digital marketing trends” or “Organising community events.”
7. References
   You can add “Available upon request” unless the job description specifies otherwise.

Tailoring your CV to the role

Every job is different, so it’s crucial to adapt your CV for each application. Here’s how:

Analyse the job description

Carefully read the job description and highlight keywords or phrases. For example, if the description mentions “proficiency in social media platforms,” make sure your CV reflects this.

Emphasise relevant skills

Match your skills to the job requirements. If the employer values market research, include examples of when you’ve conducted or assisted with research projects.

Showcase achievements

Quantify your accomplishments where possible. Instead of saying “Managed social media accounts,” say:

“Increased Instagram followers by 25% over three months through targeted content creation and engagement.”

Writing tips for each section

Contact information

Keep this straightforward and professional. Use a professional email address and ensure your LinkedIn profile is up to date.

Personal statement

Your personal statement should be short (2–3 sentences) and tailored. Avoid clichés like “Hard-working team player.” Instead, highlight unique qualities and align them with the role.

Key skills

Use a mix of hard and soft skills. For example:

• “Proficient in SEO tools and Google Analytics” (hard skill)
• “Strong interpersonal communication and teamwork abilities” (soft skill)

Professional experience

Focus on relevant experience, even if it’s from internships, part-time jobs, or voluntary roles. Use the STAR method (Situation, Task, Action, Result) to describe your achievements:

• Situation: The context or challenge you faced
• Task: Your role in addressing it
• Action: The steps you took
• Result: The outcome, ideally with measurable impact

For example:

“Planned and executed a university marketing campaign (S) to increase event attendance (T). Designed posters and managed social media accounts (A), resulting in a 20% increase in attendance compared to previous events (R).”

Education

If you’re a recent graduate, place this section before your professional experience. Include relevant coursework, projects, and any awards.

Hobbies and interests

If you include this section, use it strategically to showcase traits or skills relevant to marketing. Avoid generic hobbies like “watching TV” unless tied to the industry (e.g., analysing adverts).

Avoiding common mistakes

1. Generic CVs

Employers can spot a generic CV instantly and they do nothing to help you stand out from the pile. Tailor each application to show you’ve researched the company and role.

2. Typos and errors

Proofread your CV thoroughly or ask someone else to review it. Spelling and grammar mistakes can create a negative impression.

3. Irrelevant information

Focus on information that supports your suitability for the role. Skip unrelated jobs unless they demonstrate transferable skills.

4. Poor formatting

Use clear headings, consistent fonts, and enough white space to make your CV easy to read.

FAQs